About Me

woman leaning against window

Hey! I’m Willita Cherie

A mindset and personal finance coach committed to helping Millennials achieve financial freedom.

Raised in Gary, Indiana with very little resources to get ahead, I learned from my environment that trading time for money doesn’t always afford an abundant lifestyle.

I should know. I’ve worked 3 jobs at the same time. Been a blue collar, white collar, and entrepreneur. And have earned minimum wage, hourly, and a livable salary.

Not having a system to make, keep, and grow your money can be really frustrating. What’s even more frustrating is finally “making it”, and not having a plan for the next step to “level up” your game.

That’s why I’ve taken all of my years of financial experience, knowledge from mentors, and observations from my clients to give you what I didn’t have.

A roadmap for financial success.

“If you are born poor it’s not your fault, but if you die poor it’s your fault.”

-Bill Gates

“If you are born poor it’s not your fault, but if you die poor it’s your fault.”

-Bill Gates

“If you are born poor it’s not your fault, but if you die poor it’s your fault.”

-Bill Gates

I want to help you build a life that you truly love.

Build Young Grow Wealthy is built on honesty and a commitment to serve. Through my free content, online training programs and anything else I might offer — I’m in this to make a difference.

Whether you’re new to personal finance, need to know the next steps to create wealth, or just need a mindset shift, I’m here to help you reach Financial Freedom.

Everything you are looking for is right here, so what are you waiting for?

My Own Personal Finance Journey

I also understood economics on a practical level when I learned that Gary’s (the town) major source of income was the United States Steel Mill.

The town’s economy began to collapse at the end of segregation, and when steel began to be outsourced overseas.

Crime and poverty ran rampant in my city! To live to see another day was always a blessing. I began to get angry at the idea of poverty, and the only way that I saw a way out was through sports and education.

I was awarded a 4-year scholarship to Purdue University.

After I graduated it took me 2 years to finally land a job in my field, which allowed me to move to Dallas, TX.

It was in Dallas that I recalled the blueprint that was given to me in a vision years prior, to start a business teaching people about money.

My vision+the right timing+the right resources has prepared me to teach you everything I know and have learned about mindset and personal finance to help you to become financially free!

I hope I have all of the answers to all of your questions you’ve been looking for.

About Build Young Grow Wealthy
BYGW is built on honesty and a commitment to serve. It’s designed for Millennials who:

1. Have trouble getting rid of their poverty mindset
2. Struggle with the concepts of personal finance
3. Desire to create generational wealth

Everything you are looking for is right here.

There are online courses if you like to self-pace to get the job done. Group support with Live new content once a month with Q&A. One-on-one if you need accountability and speed.

Most millennials haven’t been taught how to manage money. I teach a 6-step process that helps people get out of debt and live without financial stress.